Blog Posts

Are 3 Year Warranties All They’re Cracked Up To Be?

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We recently ran a special on all our systems, offering a free upgrade to a three year warranty. To be honest, in the current economy, I did not expect it to be terribly successful — I thought that (at this time) price was the biggest factor, and that monetary discounts might yield better results. I was wrong! The free warranty upgrades were wildly popular, and we showed a 300% boost in sales during that time. Why do you think that is? I’d love to hear your thoughts in the comments section below!

Customer Service that Serves Customers

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My job title at Puget is ‘Director of Inventory’, which is a fancy way of saying that I’m responsible for keeping track of any parts that aren’t currently inside a computer. Among other duties, I have the delightful job of arranging Return Merchandise Authorizations (RMAs) with our suppliers – just as our customers come to us for warranty support, we can go to our suppliers or the manufacturer to get defective parts replaced. It’s rewarding to see a stream of broken parts go out the door and come back in a couple weeks as shiny, functional equipment, but trying to get warranty support can also be one of the greatest hassles known to man.